The Team
Who We Are
Robert Earl
Founder & CEO
Robert Earl is the CEO and founder of High Power Musik, a record label based in Central Texas. Under his leadership, the label has become a prominent force in the regional hip-hop scene, known for its distinctive sound and commitment to showcasing local talent. Robert Earl's vision for High Power Musik reflects his deep roots in Central Texas, where he has been actively involved in the music industry for several years. His dedication to the craft and the community has solidified his reputation as a key figure in the area's music landscape.
254Deniro
Founder & Co-CEO
254Deniro is a co-CEO and artist at High Power Musik, a record label based in Central Texas. Known for his distinctive rap style and entrepreneurial spirit, he plays a pivotal role in shaping the label's direction and sound. 254Deniro's music blends regional influences with contemporary hip-hop, reflecting his deep roots in Central Texas. Through his leadership and artistry, he continues to contribute to the growth and success of High Power Musik.
Kelo
Vice President
Kelo is the Vice President of High Power Musik, a record label based in Central Texas. Originally from Wichita, Kansas. His journey into music began with poetry at a young age, evolving into songwriting and eventually recording. Kelo's debut EP, King Kelo, gained attention on platforms like Thisis50.com and DesertStormRadio.com.
After serving in the military and being stationed at Fort Hood, Kelo connected with High Power Musik, where he now contributes to the label's growth and success. Kelo's latest release, The Pandemic, is available on all streaming platforms.
Lucy Lou
Brand & Label Manager
Lucy Lou serves as the Brand and Label Manager for High Power Musik, a record label based in Central Texas. In this role, she brings structure and motivation to the label's operations, ensuring that both the team and artists remain focused and driven.
Beyond her managerial duties, Lucy is a multifaceted entrepreneur with a diverse skill set. She is a travel specialist, influencer, model, and entrepreneur, each of which informs her approach to brand development and artist relations. Her extensive experience in these areas allows her to craft compelling narratives and strategies that resonate with audiences and stakeholders alike.
Lucy Lou's unique blend of creativity, business acumen, and motivational leadership makes her an invaluable asset to High Power Musik, contributing significantly to the label's growth and success.
